Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses

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Specification: Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses

Publisher

Kogan Page, 1st edition (August 30, 2022)

Language

English

Paperback

288 pages

ISBN-10

1398606480

ISBN-13

978-1398606487

Item Weight

1.35 pounds

Dimensions

6.14 x 0.59 x 9.25 inches

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Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses
Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses

$36.99

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